The Nutrition Improvement Program also focuses on the development of tailor-made concepts to raise the health status of specific population segments.

Although international organizations such as WHO, UNICEF, and WFP have defined standards and goals with respect to nutritional supplements, specific nutritional needs can vary strongly between different population groups, for the simple reason that staple foods and diets are subject to economic and cultural factors that differ from society to society. The Nutrition Improvement Program is able to create products adapted to the food habits as well as the health environment of the target groups in question.

Three recent examples of tailor-made solutions:

MixMe is a vitamin-mix for home fortification which is especially suitable for infants. It can be easily adapted to the specific needs of the target group. It is mixed into ready-to-eat food and does not change color, taste and consistency of the prepared meal.
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Purita Mama is a milk-based beverage in powder form for pregnant and lactating women in Chile. The special feature is that it contains – apart from adequate amounts of milk protein, calcium and the micronutrients - 60 mg docosahexaenoic acid (DHA) per serving, essential for proper development of the brain and eyes.
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Fortified date bars
Together with the World Food Programme, we have developed fortified date bars for school children in the Palestinian Territory. The children will get one every day which provides them with 40% of their recommended daily allowance of essential vitamins and minerals.
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